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DTSTART;TZID=America/New_York:20261107T090000
DTEND;TZID=America/New_York:20261107T120000
DTSTAMP:20261029T172613Z
CREATED:20261029T172115Z
LAST-MODIFIED:20261029T172613Z
UID:10006756-1794042000-1794052800@brightonmainstreets.org
SUMMARY:Marketing Your Business in the Digital World
DESCRIPTION:[vc_row][vc_column][vc_column_text]Two-Part Workshop Series \nDates: Saturdays\, November 7 and 14\nTime: 9:00 AM–12:00 PM\nFee: $35 for both sessions \nLearn how to promote your business and reach more customers. These two workshops build on each other\, so registration includes both sessions. \nPlease note: You must have been in business for at least one year. You must also complete the assigned pre-work before class. Space is limited\, so register early! \nWhat You’ll Learn\nMarketing Basics\nLearn how to share your message and show customers what makes your business unique. You’ll also work on your elevator pitch\, value proposition\, and marketing plan. \nNext\, you’ll work with a SCORE mentor in a small group to create a marketing plan for your business. You’ll then share your plan and get helpful feedback. \nDigital Marketing\nOnce your marketing plan is in place\, you’ll learn how to reach customers online. Topics include: \n\nSearch engine optimization (SEO)\nSocial media marketing\nContent and email marketing\nOnline advertising\nWebsite traffic and marketing results\n\nYou’ll also create a digital marketing plan with ideas for social media\, email\, text messages\, and online ads. \nWorkshop Leaders\nDanny Sapir\, Workshop Creator and Presenter \nDanny helps small businesses grow through marketing\, branding\, and business strategy. He has launched and grown three technology companies and has served as a SCORE mentor since 2017. \nFrank Camacho\, Breakout Room Facilitator \nFrank has been a certified SCORE mentor for 11 years. He brings years of marketing experience in the travel\, hospitality\, and technology industries. \nTools and Resources\nAfter completing the course\, you’ll receive helpful documents and tutorials to guide your marketing efforts. You’ll also receive a certificate of completion. \nRegister now to build your marketing skills and help your business grow! \nRefunds are only available if the event is canceled. \nSCORE is a nonprofit organization. Your registration fee helps support its programs and services for small businesses.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/marketing-your-business-in-the-digital-world/2026-11-07/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/DigitalMarketing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261110T120000
DTEND;TZID=America/New_York:20261110T130000
DTSTAMP:20261029T172933Z
CREATED:20261029T172933Z
LAST-MODIFIED:20261029T172933Z
UID:10006758-1794312000-1794315600@brightonmainstreets.org
SUMMARY:Managing Your Business Finances with QuickBooks
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nQuickBooks Basics for Small Business Owners\nNew to QuickBooks and need help getting started? This webinar will guide you through setting up the program for your business. \nElizabeth will explain the Chart of Accounts and why it is key to keeping your finances organized. Plus\, there will be time to ask questions and get answers to your QuickBooks concerns.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/managing-your-business-finances-with-quickbooks/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/ManagingYourFinances.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261111T120000
DTEND;TZID=America/New_York:20261111T133000
DTSTAMP:20261029T173542Z
CREATED:20261029T173542Z
LAST-MODIFIED:20261029T173542Z
UID:10006759-1794398400-1794403800@brightonmainstreets.org
SUMMARY:Small Business Essentials Series Certificate Program – November
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nCORE Small Business Essentials Webinar Series\nRegistration closes: November 6\, 2026\, at 5:00 PM\nFirst session: November 11\, 2026\, from 12:00–1:30 PM \nThinking about starting a business? SCORE’s Small Business Essentials (SBE) Webinar Series can help you get started. \nThis five-part program covers the basics of starting and running a small business. Experienced\, certified SCORE mentors will guide you through each topic. Plus\, you’ll have a chance to connect with other business owners. \nWhat You’ll Learn\nRegister once to attend all five webinars in November 2026: \n\nNovember 11: Creating a Quick Business Plan\nNovember 13: Setting Up a New Business Entity\nNovember 18: Marketing Part 1: Developing Your Marketing Plan\nNovember 19: Marketing Part 2: Promoting Your Business\nNovember 24: Financial Basics for New Small Businesses\n\nEach session runs from 12:00–1:30 PM. \nCertificate and Webinar Access\nAttend the series to earn a certificate of completion\, which will be awarded during the final webinar. You’ll also have time to network with other participants. \nBefore each session\, you’ll receive an email with the link to join. In addition\, you’ll get access to the recording and supporting materials after each live webinar. \nCan’t attend a session? No problem! You can watch the recording later. \nRegister by November 6 to take part in this free learning opportunity.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/small-business-essentials-series-certificate-program-november/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/CertificateProgram.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261111T120000
DTEND;TZID=America/New_York:20261111T133000
DTSTAMP:20261029T175209Z
CREATED:20261029T175209Z
LAST-MODIFIED:20261029T175209Z
UID:10006760-1794398400-1794403800@brightonmainstreets.org
SUMMARY:Creating a Quick Business Plan
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nTurn Your Business Idea Into a Plan\nHave a great business idea but aren’t sure what to do next? This SCORE webinar will help you take the next step toward starting your business. \nYou’ll learn how to create a value proposition that explains what makes your business unique. You’ll also explore the Lean Canvas\, a simple tool to organize your ideas and plan your business. \nBy the end of the webinar\, you’ll have the tools to draft a one-page business plan. \nWatch the Webinar Later\nCan’t attend the live event? All registrants will receive a link to the recorded webinar after the session. \nAbout the SCORE Webinar Series\nThis webinar is part of SCORE’s Small Business Essentials (SBE) series. The program helps people who want to start a business make informed choices and build a plan for success. \nPlus\, each session is led by an experienced\, certified SCORE mentor. \nRegister here.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/creating-a-quick-business-plan/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/BusinessPlan.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261112T100000
DTEND;TZID=America/New_York:20261112T113000
DTSTAMP:20261029T183933Z
CREATED:20261029T183858Z
LAST-MODIFIED:20261029T183933Z
UID:10006761-1794477600-1794483000@brightonmainstreets.org
SUMMARY:Cyber Security for Small Businesses
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nProtect Your Small Business from Cyberattacks\nSmall businesses are often targets of cyberattacks. Criminals may try to steal customer data\, access bank accounts\, or trick employees into sending money. \nIn this practical webinar\, James Elliman of Elliman Technologies explains how these attacks happen. You’ll learn how to spot phishing emails\, stolen passwords\, ransomware\, and fake payment requests. \nMore importantly\, you’ll discover simple\, affordable ways to protect your business\, including: \n\nUsing multi-factor authentication to secure accounts.\nBacking up important files.\nTraining employees to spot scams.\nCreating a plan for handling cyberattacks.\n\nYou’ll leave with a clear checklist of steps you can start using right away. These tips can help whether you manage your own technology or work with an IT provider. \nAbout the Speaker\nJames Elliman founded Elliman Technologies LLC in 2019. Before that\, he worked for a large telecommunications company\, where he saw the challenges of managing technology and security. \nToday\, James helps Massachusetts businesses with cybersecurity\, technology solutions\, and 24/7 IT support. \nHe holds a degree in computer science from Ohio Wesleyan University. He has also worked in network operations and the maritime industry. \nOutside of work\, James enjoys fixing cars\, trucks\, houses\, and boats. He loves solving problems and staying calm under pressure. As he puts it\, “Problem-solving is my favorite thing.” \nRegister Here[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/cyber-security-for-small-businesses/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/CyberSecurity.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261112T120000
DTEND;TZID=America/New_York:20261112T130000
DTSTAMP:20261029T185037Z
CREATED:20261029T185005Z
LAST-MODIFIED:20261029T185037Z
UID:10006763-1794484800-1794488400@brightonmainstreets.org
SUMMARY:LinkedIn For Social Selling: The Story Your Business Isn’t Telling
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nUse LinkedIn to Grow Your Business\nCould LinkedIn help you find new customers and grow your business? This free webinar will show you how! \nMany small business owners don’t use LinkedIn to its full potential. However\, LinkedIn can help you build relationships\, share your skills\, and find new business opportunities. \nJoin Alex Foulkes to learn simple ways to make LinkedIn work for your business. You don’t need to be a social media expert or spend hours creating posts. \nWhat You’ll Learn\nDuring this webinar\, you’ll discover how to: \n\nBuild a simple strategy: Learn how posting three times a week can help more people notice your business.\nFind new opportunities: Build relationships\, share your knowledge\, and connect with potential customers.\nReach the right audience: Explore ways to use LinkedIn for B2B\, B2C\, and trade businesses.\n\nAlex has grown much of his own business through LinkedIn. As a result\, he’ll share practical tips you can start using right away. \nRegister for This Free Webinar\nLearn how to tell your business story\, build strong connections\, and turn LinkedIn into a tool for growth. \nSponsored by Essex Savings Bank.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/linkedin-for-social-selling-the-story-your-business-isnt-telling/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/LinkedIn.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261112T120000
DTEND;TZID=America/New_York:20261112T133000
DTSTAMP:20261029T185658Z
CREATED:20261029T185658Z
LAST-MODIFIED:20261029T185658Z
UID:10006764-1794484800-1794490200@brightonmainstreets.org
SUMMARY:Simple Steps for Exiting Your Business: The Three Pillars for Financial Freedom
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nSimple Steps for Exiting Your Business: Three Pillars for Financial Freedom\nYou’ve worked hard to build your business. But what happens when you’re ready to move on? \nWhether you plan to sell soon or are just exploring your options\, it’s never too early to plan your exit. This free webinar will help you prepare for the next chapter and protect the wealth you’ve built. \nYou’ll learn about three key parts of exit planning: selling your business\, planning for retirement\, and protecting your estate. \nWhat You’ll Learn\n\nIncrease Your Business Value: Learn what buyers look for and how to improve your financial records\, operations\, and business appeal.\nPrepare to Sell: Discover how steady income\, strong management\, and less reliance on you can attract buyers.\nPlan for Retirement: Explore your future income needs and prepare for life after selling your business.\nProtect Your Legacy: Learn about wills\, trusts\, powers of attorney\, and beneficiary choices.\nBuild Your Support Team: Find out which financial\, legal\, and business experts can help you plan your exit.\nTake the First Steps: Learn how to start building an exit plan that fits your goals.\n\nPlan Ahead for Your Future\nThe best time to plan your exit is before you’re ready to leave. By starting early\, you can explore your options and make better choices for your financial future. \nRegister today for this free webinar and learn how to prepare your business\, plan for retirement\, and protect your legacy.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/simple-steps-for-exiting-your-business-the-three-pillars-for-financial-freedom/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/FinancialFreedom.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261112T130000
DTEND;TZID=America/New_York:20261112T140000
DTSTAMP:20261029T184602Z
CREATED:20261029T184602Z
LAST-MODIFIED:20261029T184602Z
UID:10006762-1794488400-1794492000@brightonmainstreets.org
SUMMARY:Networking Like Your Business Depends On It
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nBuild Your Network and Grow Your Business\nStrong business relationships can open doors to new opportunities\, ideas\, and partnerships. However\, successful networking is about more than handing out business cards. It’s about building real connections that benefit everyone. \nIn this webinar\, presented by SCORE in partnership with Coastal Community Capital\, you’ll learn practical ways to build your professional network and grow your business. \nYou’ll also get tools to help you plan your next networking event\, connect with people\, and follow up afterward. \nMeet Your Presenter: Marc Goldberg\nMarc Goldberg brings more than 40 years of experience in marketing\, manufacturing\, and business management. \nIn 1985\, he founded Marketech360\, a company that trained trade show staff and measured results at trade shows and events. He also created tools and resources to help businesses improve their trade show performance. His publications include Small Doesn’t Mean Second Rate and Strategic Trade Show Success\, published in 2018. \nFor the past 13 years\, Marc has served as a certified SCORE mentor for both for-profit and nonprofit organizations. He has also held several leadership roles with SCORE Cape Cod & the Islands. \nJoin this webinar to learn how to build stronger connections and make networking work for your business. \nRegister Here.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/networking-like-your-business-depends-on-it/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/Networking.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261113T120000
DTEND;TZID=America/New_York:20261113T133000
DTSTAMP:20261029T190133Z
CREATED:20261029T190133Z
LAST-MODIFIED:20261029T190133Z
UID:10006765-1794571200-1794576600@brightonmainstreets.org
SUMMARY:Setting Up a New Business Entity
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nStarting a Business: Legal Structure\, Registration\, and Insurance\nAre you thinking about starting a business? You may have questions about business registration\, legal structure\, and insurance. This webinar will help you understand the steps you need to take before launching your business. \nWhat You’ll Learn\nDuring this webinar\, you’ll learn how to: \n\nRegister Your Business: Understand the steps needed to register your business.\nChoose a Legal Structure: Explore business structures and find out which may be right for you.\nGet the Right Insurance: Learn what types of business insurance you may need.\nTake the First Steps: Understand how to meet legal requirements and prepare to launch your business.\n\nAbout the SCORE Webinar Series\nThis webinar is part of SCORE’s Small Business Essentials (SBE) Webinar Series. The series helps aspiring business owners make informed decisions and create plans for a successful launch. \nEach webinar is led by an experienced\, certified SCORE mentor. In addition\, all registrants will receive a link to the recorded webinar after the live event. \nRegister today to learn the essentials of starting your business with confidence.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/setting-up-a-new-business-entity/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/SettingUpaNewBusiness.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261114T090000
DTEND;TZID=America/New_York:20261114T120000
DTSTAMP:20261029T172613Z
CREATED:20261029T172115Z
LAST-MODIFIED:20261029T172613Z
UID:10006757-1794646800-1794657600@brightonmainstreets.org
SUMMARY:Marketing Your Business in the Digital World
DESCRIPTION:[vc_row][vc_column][vc_column_text]Two-Part Workshop Series \nDates: Saturdays\, November 7 and 14\nTime: 9:00 AM–12:00 PM\nFee: $35 for both sessions \nLearn how to promote your business and reach more customers. These two workshops build on each other\, so registration includes both sessions. \nPlease note: You must have been in business for at least one year. You must also complete the assigned pre-work before class. Space is limited\, so register early! \nWhat You’ll Learn\nMarketing Basics\nLearn how to share your message and show customers what makes your business unique. You’ll also work on your elevator pitch\, value proposition\, and marketing plan. \nNext\, you’ll work with a SCORE mentor in a small group to create a marketing plan for your business. You’ll then share your plan and get helpful feedback. \nDigital Marketing\nOnce your marketing plan is in place\, you’ll learn how to reach customers online. Topics include: \n\nSearch engine optimization (SEO)\nSocial media marketing\nContent and email marketing\nOnline advertising\nWebsite traffic and marketing results\n\nYou’ll also create a digital marketing plan with ideas for social media\, email\, text messages\, and online ads. \nWorkshop Leaders\nDanny Sapir\, Workshop Creator and Presenter \nDanny helps small businesses grow through marketing\, branding\, and business strategy. He has launched and grown three technology companies and has served as a SCORE mentor since 2017. \nFrank Camacho\, Breakout Room Facilitator \nFrank has been a certified SCORE mentor for 11 years. He brings years of marketing experience in the travel\, hospitality\, and technology industries. \nTools and Resources\nAfter completing the course\, you’ll receive helpful documents and tutorials to guide your marketing efforts. You’ll also receive a certificate of completion. \nRegister now to build your marketing skills and help your business grow! \nRefunds are only available if the event is canceled. \nSCORE is a nonprofit organization. Your registration fee helps support its programs and services for small businesses.[/vc_column_text][/vc_column][/vc_row]
URL:https://brightonmainstreets.org/event/marketing-your-business-in-the-digital-world/2026-11-14/
CATEGORIES:Small Businesses
ATTACH;FMTTYPE=image/png:https://brightonmainstreets.org/wp-content/uploads/2026/10/DigitalMarketing.png
END:VEVENT
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